Bajaj Auto thriving hard to keep up in the premium slot

Posted By : Kishore B.S

Baja Auto, which is been in numero uno slot in prmium sector is seeing competition getting intensified with loads of new entrants in this space with more better looking and performing bikes. To keep upto the growing markets they have lined up slew of launches happening during the festive season and early 2016.

Honda, Royal Enfield and other bike makers like Mahindra are slowly coming into the space where bajaj was ruling with its offerings of Pulsar and Avenger models.

Few enturziast are getting restless waiting for long awaited and much delayed models from Bajaj i.e. Pulsar NS 150, NS 180, CS 200, CS 400 & more..on the other end Honda and Mahindra are launching and showcasing new models which will be out for grab during the festive season.

Bajaj is now talking about launching a new brand of bike into the markets, and an new Avenger with 200cc engine.

We just have to wait and watch how markets will behave and what will be the reception for their delayed bike launches and also with the comptition.

Team SMI
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Inputs: Kishore BS (COO & Co-Founder: Stock Market Institute)

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